Still Real, Still Relevant: A
Guide for Planning A Christmas Friendship Celebration
Friendship Celebrations: An Effective Evangelism
StrategyPoll a cross-section of people about how they came to faith and participation in the
church and approximately 90% will say, "I was invited by a relative, friend or neighbor." Friends invite friends
to Jesus.
Congregations across the country have found creative ways to harness the power of this
truth by hosting worship events or special congregational gatherings to which their
members may invite their friends. Because most people find new places intimidating, they
are far more likely to "come and see" if they are invited by a friend or relative.
Today we live in the midst of a large spiritually yearning public. The mission field is
no longer overseas. It is in our neighborhoods and schools, our workplaces and homes. The
hurts and hopes of a stress-filled, fast-paced life contribute to a hunger for answers and
meaning. Our congregations can be communities of hope and healing in a hurting and
need-filled world.
Research also shows that there are three key times when unchurched people are more
inclined to seek a relationship with God and the church: Christmas, Easter and Mother's Day. The seeker, drawn
by the pull of religious memory, family history and cultural influence, is even more
likely at these times to respond positively to a sincere invitation than at other times of
the year. The wise congregation will view these celebrations as great opportunities to
mobilize their members to invite their unchurched friends, relatives and neighbors to join
them for worship and the possibilities of a new or renewed relationship with Christ and
his church.
This resource is designed to help you plan an effective Christmas friendship
celebration experience. It offers a theme, Still Real, Still Relevant, and planning
assistance for:
- A time of preparation and motivation during and preceding the weeks of Advent, including
a chancel drama, A Gift Worth Sharing, for the third or fourth Sunday of Advent
- Your Christmas friendship welcome
- Follow-up strategies with worship guests in the days and weeks following Christmas.
Adapt and expand this material in the ways that work best for you in your setting.
Tools to Strengthen Your Christmas Welcome Emphasis
Before going further, review the materials that have been developed to enhance
and strengthen your Christmas friendship campaign.
Invitation to Discipleship: A Quick Reader for Spiritual Seekers
This short, user-friendly and highly motivational reader, designed to share with
an unchurched friend, gently encourages the reader to consider the merits of the Christian
faith and the gift of a Christian community. It encourages the reader to dialogue with the
friend who presented the resource and assists in building bridges that encourage genuine
faith sharing. (To order multiple copies call 800/328-4648; code 69-5220)
Three Keys to Why Friendship Celebrations Work
1. Effective witness happens over time and is grounded in relationships and
context.
While some people experience dramatic conversion, 85% of people come to faith and a
relationship with Christ and the church over a period of time. Effective conversion
happens most often because of the experiences of authentic and caring friends who invite
and model discipleship. In this kind of "process evangelism," invited friends discover the love of God through the genuine
relationships modeled by God's people.
2. Effective witness happens best when a congregation teams together in its
evangelism efforts.
Many people shy away from faith sharing because they fear standing on their own.
Friendship celebrations and other invitational evangelism efforts provide a team effort in
which all the elements of the event become "the evangelist." We simply invite. The Holy Spirit working through inviting
members, the worship service, the message, the music and the community of God's people works the
miracle of a powerful witness.
3. Effective witness is only successful as it is taught and caught.
Friendship Celebrations become a major teaching tool over time. They help a
congregation devote attention and training for members about faith sharing and invitation
skills for effective discipleship. They give congregational members an opportunity to
practice and learn this expression of discipleship. Congregations who regularly host
Friendship celebrations discover their members grow in their courage, ability and skill as
evangelists.
Still Real, Still Relevant Christmas Friendship
Celebration
About the Theme:
Still Real, Still Relevant
The world is searching for something REAL. "Real Men Sing Loud," according to
the Promise Keepers. MTV presents "The Real World." There is a growing hunger
for something that is authentic, honest, sincere. Often people who are not attending
church, and even some who are, question the "real-ness" of Christmas. While it
is true that the season has fallen prey to an increasing consumerism and hype, there is
still a central core. That core is the person of Jesus Christ. However, that reality can
be obscured when Jesus is relegated to some kind of "special guest star" role in
our seasonal observances. Christmas plays, plastic nativity scenes and religious-theme
greeting cards can take away from any sense of what is real. Jesus becomes real for people
when they share an authentic Christian love found in relationships. The most important, real
gift one friend can give another friend is to share Christ within the context of a
worshiping community.
Getting Started: Reviewing the Steps
There are several areas you will need to address to prepare for your Still Real,
Still Relevant Christmas celebration:
- Raising congregational commitment for the effort
- Publicizing your welcome in your local community
- Planning the friendship celebration details, and
- Anticipating a follow-up strategy to guests.
Careful attention to these areas of preparation will ensure that the results of your
Friendship Sunday are fruitful in reaching unchurched family, friends, and neighbors of
your congregational members.
Raising congregational commitment and community awareness
No matter how much planning and effort you expend in preparation for your friendship
celebration, it will struggle if the congregation does not embrace and support it. Members
snarling at guests because "they are sitting in MY pew," or scowls at a small
child can undo the best efforts and send a very wrong message. Sermons, bulletin inserts,
temple talks from lay leaders, and adult education classes can help to spread the word of
what is being planned, why it is being done, and how each member is critical to the
success. Likewise a letter from the pastor and/or the planning group can help raise
congregational awareness and commitment for this relational evangelism emphasis.
The Importance of Prayer
Begin your preparation for your Still Real, Still Relevant friendship
celebration with attention to prayer. Highlight prayer as a central focus throughout your
emphasis regularly remembering those who are doing the inviting and those who will we
attending your congregation's Christmas worship services perhaps for the first time.
All too often, we assume that a Christian congregation is immersed in prayer. While
national surveys indicate that a majority of people believe in the effectiveness of
prayer, a much smaller number actually have a regular prayer life. An intentional prayer
focus during this Advent season will help members prepare for the birth of Christ and
harness the power of the Holy Spirit in your congregations' relational evangelism
emphasis. It is vital that prayer be the foundation of your Still Real, Still Relevant
welcome emphasis.
Consider regular intercessory prayers during worship in the weeks prior to Christmas.
Encourage members to pray daily for the congregation and the guests who will be invited.
Consider making strips of blue (the color of Advent) construction paper available as
worship bulletin inserts during the weeks preceding Christmas for members to write the
names of those they will be inviting. These strips of paper can be linked together to form
a prayer chain. Use the chain as a visible reminder to the congregation of the people
being prayed for in preparation for your Christmas welcome. Watch the chain and the
prayers grow as Christmas draws near.
For further information and ideas on strengthening your congregation's prayer ministries
review: Growing Your Congregation's Prayer Ministries.
The Importance of Teaching Faith Sharing
To ensure the greatest success for your Christmas welcome consider providing a variety
of educational forums to teach about the importance of relational evangelism beginning in
the early Fall. "Friendship evangelism" is biblically grounded and has a history in the Christian
community dating to the first disciples. Look for creative ways to help your members
discover this as a mark of their discipleship. Intentional and strategic teaching and
preaching provides motivation and builds skills for faith sharing. The following resources
provide excellent foundations for your relational outreach efforts (all of these resources
can be ordered by calling 800/328-4648):
Faith Sharing: Telling Our Story/Telling God 's Story, (code
69-3552; 6-000-5880-2) A four session Bible study designed to anchor faith sharing in
biblical witness.
Tying the Themes of Advent to Your Friendship Emphasis
Review the Gospel passages of the Advent season to prepare for your Still Real,
Still Relevant seasonal relational evangelism emphasis. Use the texts as devotional
readings during your early planning meetings and invite participants to share insights
that might tie the texts to your friendship emphasis. This exercise helps your leaders
prepare in advance for the rich season of Advent and should provide a wealth of
illustrations and story from the community for use in preaching and teaching.
The Still Real, Still Relevant Christmas materials are not time dated. They can
be used as an emphasis for any Advent and Christmas season. The following information is
offered to illustrate possible themes from lectionary cycle A (1998, 2001). Use a similar
format if you decide to offer this emphasis during lectionary cycle B or C.
In the church year lectionary, the Gospel texts for cycle A provide the following
relational evangelism themes:
First Sunday in Advent: Matthew 24:36-44
In this text, Jesus teaches about being prepared: "Therefore you also must be
ready, for the Son of Man is coming at an unexpected hour." The season of Advent
begins with a warning that the time is short and we do not know when the kingdom of God
will come. Jesus says "keep awake" and "be ready." Whether it is the biblical end time, or the unpredictable
realities of life, the issue of salvation in Christ is still real and relevant. It is
critical for Christians to share the gift of faith with friends, relatives and neighbors
who do not have a relationship with Jesus Christ. The stakes are high; the consequences
are life and death.
Second Sunday in Advent: Matthew 3:1-12
John the Baptist shouts the warning, "Repent, for the kingdom of heaven has come
near..." John warns the Pharisees and Sadducees to "bear fruit worthy of
repentance."
These are real and relevant words for us today. To "bear good fruit" as God's people who have been
baptized with the Holy Spirit and with fire is to take seriously our calling to share the
Gospel and invite others into a relationship with Jesus Christ. The text for this Sunday
provides the opportunity to emphasize the importance of friends inviting friends to know
Jesus.
Third Sunday in Advent: Matthew 11: 2-11
In this passage, the imprisoned John the Baptist, sends his followers to inquire about
Jesus. "...Are you the one who is to come, or are we to wait for another?" The Gospel text
provides a wonderful opportunity to address the questions of unchurched people about
Jesus. The skit included in this planning guide, A Gift Worth Sharing, is based on
the biblical theme for this Sunday in Advent.
Fourth Sunday in Advent: Matthew 1:18-25
The final week of Advent features the familiar story of the engagement of Joseph and
Mary. As Joseph considers quietly divorcing Mary, an angel comes in a dream, "...do
not be afraid to take Mary as your wife..." This text offers a story about trust and
faith. Key in on how God works through the common people and circumstances of the day to
become real and relevant in peoples lives. How are we invited to "birth Christ" in the lives of others?
Creative Ways To Engage the Advent Texts
Consider creative ways to highlight the Advent texts beyond weekly preaching.
Possibilities include lay led temple-talks relating the texts to their daily life,
newsletter articles encouraging personal reflection on faith sharing and the publication
of a special Advent devotional booklet developed from the reflections of members on these
texts.
Counting Down to Christmas: Planning Your Still Real,
Still Relevant Emphasis
Follow these guidelines to plan a successful Christmas relational evangelism emphasis
in your congregation. About 12 weeks before the event, pull together a task force or team
to plan and promote this effort. These should be motivated people, with a heart for
sharing the Gospel with others. If you have an existing evangelism committee or team, you
may want to involve some of the members on this task force. Because this is a focused
evangelism effort, you may be able to involve people who have excellent gifts but do not
believe they have time for an ongoing committee or team assignment.
Begin to meet, study these materials, order resources, and organize the effort. Plan
out in as great a detail as you can, exactly how your congregation will move forward with
the emphasis. Set clear weekly goals and decide who will complete which tasks.
Week 8
Write a lead article in the newsletter announcing
the emphasis. Share what members are
being asked to do. At worship, announce the emphasis and briefly explain the role
congregation members will play as inviters. Introduce the Still Real, Still Relevant theme
in a brief bulletin insert highlighting a time line for congregational engagement.
Week 7
Repeat the bulletin paragraph. Ask a
member of the planning group to present a brief temple talk about your emphasis during
your worship services. Involve the Sunday school. Ask the children to contribute pictures
and images that help promote the effort.
Week 6
Encourage members verbally and in the bulletin to think about whom they might invite.
Present a children's sermon on the theme and invite children to think about friends they
might invite. Distribute door-hangers throughout the neighborhoods in your community.
Prepare a press release announcing your Advent and Christmas worship activities to the
community.
Week 5
Continue publicity and verbal encouragement. Include slips of blue construction paper
in the bulletin to use for a prayer chain. Have worshipers write down the names of people
they intend to invite and place the prayer chain links in the offering plate. Encourage
members to buy coffee mugs, refrigerator magnets, shirts, and hats to use in their daily
life as a way to promote conversations about your congregation and its ministries during
the week.
Week 4
Prepare a second article for the newsletter sharing information about any special plans
you might be making: special music, groups performing, refreshments, etc. Recruit helpers
and continue with the prayer chain. Recruit actors to perform the drama A Gift Worth
Sharing to be shared most ideally on the third or fourth Sunday in Advent. Distribute
multiple copies of the audio cassette, The Sounds of Christmas, and model for
worshipers how they might share the cassette with a friend during a brief temple talk.
Offer an adult education emphasis on relational evangelism using Sharing Your Faith in
Your Daily Life: A Guide to Strengthening Your Relational Evangelism. Begin a
sermon series on relational evangelism tying the Still Real, Still Relevant theme
to the advent texts.
Week 3
Continue internal publicity among members and external publicity in the community using
the ads, postcards, bulletin inserts, and other promotional materials. Have volunteers
make phone calls to remind members about the upcoming Friendship emphasis. Invite a
congregational member who came to faith through the invitation of a friend to share a
temple talk about their experience. Pray for the members who will be inviting friends to
come to your Christmas services. Continue your educational efforts with adults, youth and
children about ways to engage in faith sharing.
Week 2
Continue publicity. Provide a bulletin insert listing examples of hospitality members
might consider as they make their invitations (eg. offering to provide transportation, a
meal or refreshments before or after the worship, the importance of introducing them to
other members, etc.) Hand out printed invitations, postcards and cassettes as tools to
facilitate inviting. Continue preaching using the theme material as a part of the message
for the day. You may choose to share the drama A Gift Worth Sharing this week or
save it for the last weekend before your Christmas services. Intensify your external
publicity efforts with a print ad in your local newspaper and a press release about the
your congregation's Still Real, Still Relevant friendship emphasis. Invite a
young person in your congregation to give a temple talk about what it feels like to be
invited and included.
Week 1
Continue publicity. Provide a bulletin insert offering ideas about different ways to
extend invitations (eg. by mail, in person, by phone, etc.) Invite several people to role
play different ways of inviting during your announcements as a way to model possibilities
for others. Pray for members inviting and those who are being invited. Encourage all
members of every age to invite their family, friends, and neighbors with them to Christmas
services. Finalize arrangements for any on site hospitality efforts, such as name-tags,
refreshments, greeters, building tour guides, etc. Present the drama A Gift Worth
Sharing and tie in a brief motivational message highlighting the theme and emphasis.
Welcoming Guests to Your Christmas Worship
The holidays are an important family gathering time. Christmas worship services are
often surrounded by special family rituals and visits from relatives. At the same time,
Christmas tends to be a time when an unchurched person is more likely to experience the
heart tug to "check it out." Navigating this tension between the family gathering and an
openness to guests is extremely critical when choosing to offer a friendship emphasis
during your Christmas worship services. Think carefully about the level of commitment
members can make to bring a special sense of welcome to the day. While you may not be able
to offer a meal following worship, you certainly could consider offering an extended
refreshment time by throwing a "birthday party for Jesus" with cake and drinks.
Whatever you choose to do, the key is to be genuine, warm and welcoming. Christmas
tends to be a time when congregations are at their best: special music, choirs, flowers,
festive banners, candle light drama, and a special message. There is often high energy and
a wonderful sense of expectation. It is a great time to welcome guests to the ministry of
your congregation! As you do so, keep in mind the following issues of basic hospitality:
Be
"User-friendly" to Guests
Position "greeters" or "hosts" around your building
and in your parking lot. Their job is to smile, greet and help people feel graciously
welcomed. Ask everyone, members and guests to wear a name tag. Be sure to have plenty of
signs to help guests get around. Temporary signs and church maps could be printed for
guests. The goal is to make your space easy to navigate. Do whatever you can to lower the
anxiety level of your guests and help them feel welcome. Do not force them to stand up and
introduce themselves; this will make them feel conspicuous and uncomfortable. Instead
offer a general welcome to all worshipers, extending a special welcome to those who are
worshiping for the first time.
Be Sensitive to Families with Children
A clean and orderly nursery, staffed with friendly
and competent personnel will make a strong impression. Provide
children's bulletins and children's activity bags to help children
appreciate the worship service at their level of comprehension. You
may also choose to distribute a gift to visiting children as
something that will remind them later of their visit with you.
Highlighting your children's choir and offering a children's message communicates
on many levels the value your congregation places on children and families. Consider
inviting a high school youth to do the children's sermon. One way to lift the theme Still Real, Still Relevant
could be to perform a few "slight of hand" tricks talking about how some things appear to be one place and
then they are not. Focus on how love and faith are still real and relevant.
Be Conscious of Helping Guests Through Worship
Assume your guests will not be familiar with the Lutheran Book of Worship (LBW).
Consider printing up everything worshipers will need in one worship folder or bulletin.
Pulling all of the worship elements into one seamless worship booklet minimizes juggling
various books and pieces of paper. (Don't forget to check copyrights and obtain permission where
necessary.) Be sure to provide a word of welcome in your bulletin for guests and any
relevant information about your congregation's ministries that you wish to share. You may wish to consider
designing your welcome and announcement page as a "take-home" piece, knowing that
this may be the one hard copy piece of information your guests will carry home with them.
Be attentive to hospitality practices when it comes to offering and communion. You may
wish to announce the following just before collecting your offering:
"If you are worshiping
with us for the first time, please know you are our guest. Rather than your donation, we
ask that you fill out our guest card and place it in the offering plate. We are glad to
have you worshiping with us and hope to see you again soon." It sends a message that
the guest's
presence is more valuable than their money. Be sure to offer clear instructions before
communion so guests know who is welcome to the table and how your congregation communes.
Be Ready to Gather Information on Your Attending Guests
Don't
short-circuit weeks of motivation and preparation by not having an adequate system in
place to record the names and addresses of your worship visitors for follow up. A welcome
book in the sanctuary is not enough! The most ideal form of recording attendance for a
friendship celebration are "pew cards" or "pew pads" which are filled out by both members and guests. Providing space
for prayer concerns and encouraging their return during the offering instead of a donation
helps minimize the feeling of recording attendance. Cards or pads can be easily reviewed
by the ushers so that guests are identified immediately following worship by designated
greeters or staff. They will also lend themselves to easy follow up in the days after
Christmas.
Be Sure to Greet Guests Following Worship
Consider offering special refreshments following worship. You may also want to have
packets with information about your congregation's ministries to share with guest, including a useful gift to help
them remember their experience in the weeks to come. (Review the list of items available
as part of the Still Real, Still Relevant campaign for possibilities.)
Following Up After Christmas
Plan in advance the ways you intend to follow-up with the guests who attend your
Christmas worship. It is important to engage in follow-up within 24-48 hours of the
worship service. You will see a greater number of your guests return to worship on a
subsequent Sunday if your "follow-up" ministry is lay-led. Build on the web of relationships which
already brought your guests to church by asking the "inviters" among your members to
follow-up with a phone call within two days.
Please note: the days following Christmas tend to be the time your pastor takes a much
needed break for family or a vacation. Anticipate this by making sure lay leaders and a
system are in place for worship guest follow-up. Because of holiday schedules this can be
an ideal time for lay people to do visitor, even during the day.
If you don't already have a lay-led evangelism ministry of
"worship guest visitation
teams,"
consider beginning this ministry in the weeks preceding your friendship Celebration. In-person and telephone follow-up
of worship guests lets them know that you valued their presence at worship. It gives you
the opportunity to say "thanks for worshiping with us" and allows you to
strengthen the connection between your congregation and its guests.
Having this kind of deliberate follow-up ministry in place helps your congregation
"adopt" new people into its
life and ministry. It nurtures the bonds between those who are searching and
congregations, like yours, who are anticipating with open arms the presence of seekers and
new believers in your midst!
Final Thoughts
Your congregation is not in competition with the other Christian faith
communities in your area. It is in competition with the hectic pace of
life today and the myriad of activities competing for the time and interest of people. In
today's
world, people are literally bombarded with attractive offers to go here or go there, to do
this or that. Unfortunately the church cannot rely on people seeing through the clutter.
The Gospel of Jesus Christ is still real and still relevant for today's world. But we may
have to try a little harder, reaching out in new ways, to break through the noise and
clutter that people face. People long for something genuine, something authentic,
something that will fill the emptiness they feel. We in the church have just that, but we
may have to lose a little of our shyness in sharing this great message. We may have to
take part in and support a worship experience that is truly designed and presented
"for one who doesn't know Christ." Make your friendship celebration an experience
that will help your congregation spread God's real and relevant message to your community
today!
Writers: Eric Deffenbaugh, Marta Poling-Goldenne, Carl Billings and David
Poling-Goldenne.
Editor: Marta Poling-Goldenne
Copyright © 1998 by the Evangelical Lutheran Church in America, 8765 West
Higgins Road, Chicago, IL 60631. 800/638-3522. Produced by the Division for Congregational Ministries.
Permission
is granted for congregations of the Evangelical Lutheran Church in
America to reproduce this resource for local use.
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